CONTENTS

I. Personal notes on our work

II. privacy policy

I. Personal notes on our work

Work better with safety

Shortcut: are you looking for our password transfer system? You find it here.

How we work:

We take your data protection very seriously at Fishnet Services. Access data to third-party shop systems, PayPal accounts, admin areas: we know our responsibility. After completing the purchase, you have the option of storing your FTP data and the access data to your shop in our "PrivateBin" system and sending us an encrypted link. When you click on the link, we then show us the access data and destroy the associated data set in the background so that it can only be used once.

All access is encrypted with Keepersecurity, a password tool that rightly won first place in Stiftung Warentest in January 2020. 

All data is classified by security level: Staff, Department Management, Management.
Example: Your shop access can have the security level "staff", your provider access "department management" and your PayPal account "management". You can influence which data should be stored at which security level. The higher the security level, the fewer people can work with it (this can also mean: your orders have a longer processing time).

It goes without saying, but we'll mention it here anyway: as your shop supervisor, we receive information about you, your company or your customers that is absolutely confidential. We only see this data on your behalf or if your behalf requires it; we only store and process this data on your behalf and treat all data absolutely confidentially. Within the company we work with different security levels, i.e. passwords to Paypal, for example, end up in a higher security level than access to your blog. You can - and even should - give us separate access to your systems, which you can delete after you have successfully completed your order. Unless, of course, you want us to help you on the spur of the moment and on demand. 

Of course, you will also receive an agreement from us regarding order data processing in accordance with the GDPR.

References / Backlinks:
Also for your benefit, we name you on our website in the sections "Current Projects", "Clients" and possibly "References" and set a so-called backlink to your website. This is actually only advantageous for you (SEO backlinks); however, if you have any concerns, an informal e-mail is sufficient and we will immediately remove all references to our business relationship from our website.  

That was the personal part. The official legal information follows. Note: this English translation is only a friendly service on our part. In case of doubt, the original German text always applies.

 

II. privacy policy

1) Information on the collection of personal data and contact details of the person responsible.

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we inform you about the handling of your personal data when using our website. Personal data is any data with which you can be personally identified.

1.2 The person responsible for data processing on this website within the meaning of the General Data Protection Regulation (DSGVO) is Karsten Geyer, Fishnet Services, Am Sandtorkai 39, 20457 Hamburg, Germany, Tel.: +49 (0) 40-254133690 Fax: +49 (0) 40-254133699, e-mail: support@fishnet-services.com. The controller is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.

1.3 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to the person responsible). You can recognize an encrypted connection by the string "https://" and the lock symbol in your browser line.  

2) Data collection when visiting our website

During the mere informational use of our website, i.e. if you do not register or otherwise transmit information to us, we only collect data that your browser transmits to our server (so-called "server log files"). When you call up our website, we collect the following data, which is technically necessary for us to display the website to you:

  • Our visited website
  • Date and time at the time of access
  • Amount of data sent in bytes
  • Source/reference from which you reached the page
  • Browser used
  • Operating system used
  • IP address used in anonymized form

The processing is carried out in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of our legitimate interest in improving the stability and functionality of our website. A transfer or other use of the data does not take place. However, we reserve the right to check the server log files retrospectively if there are concrete indications of illegal use.

 

Our hosting takes place exclusively on servers within the European Union. We have concluded a DPA contract with the relevant providers, which ensures the protection of your data and prohibits it from being passed on to third parties.

3) Cookies

3.1 Cookies in general

In order to make visiting our website more attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your terminal device. Some of the cookies we use are deleted after the end of the browser session, i.e. after you close your browser (so-called session cookies). Other cookies remain on your end device and enable us or our partner companies (third-party cookies) to recognize your browser on your next visit (persistent cookies). If cookies are set, they collect and process certain user information such as browser and location data and IP address values to an individual extent. Persistent cookies are automatically deleted after a specified period of time, which may vary depending on the cookie. In some cases, the cookies are used to simplify the ordering process by storing settings (e.g. remembering the contents of a virtual shopping cart for a later visit to the website). If personal data is also processed by individual cookies implemented by us, the processing is carried out in accordance with Art. 6 para. 1 lit. b DSGVO either for the execution of the contract or in accordance with Art. 6 para. 1 lit. f DSGVO to protect our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the site visit. We may work together with advertising partners who help us to make our internet offer more interesting for you. For this purpose, cookies from partner companies are also stored on your hard drive when you visit our website (third-party cookies). If we cooperate with aforementioned advertising partners, you will be informed individually and separately about the use of such cookies and the scope of the information collected in each case within the paragraphs below. Please note that you can set your browser so that you are informed about the setting of cookies and can decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. This can be found for each browser at the following links: Internet Explorer: https://windows.microsoft.com/de-DE/windows-vista/Block-or-allow-cookies Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen Chrome: https://support.google.com/chrome/bin/answer.py?hl=de&hlrm=en&answer=95647 Safari: https://support.apple.com/de-de/guide/safari/sfri11471/mac Opera: https://help.opera.com/de/latest/web-preferences/ Please note that if you do not accept cookies, the functionality of our website may be limited.  

 

4) Contacting

4.1 By telephone and e-mail / basic information

If you contact us and express your interest in services or request a quote, we will store your data. Order processing (in particular the preparation of quotations and invoices) is carried out by the service provider “easybill” (easybill GmbH, Düsselstr. 21, 41564 Kaarst). Name, address and any other personal data will be passed on to easybill in accordance with Art. 6 para. 1 lit. b GDPR exclusively for processing the order. Your data will only be passed on if this is actually necessary for processing the order. Details on data protection at easybill and easybill's privacy policy can be found on the easybill website at easybill.de.

4.2 Via the contact form on shopbetreuung.com or ecommerce-support.com

When contacting us (e.g. via contact form or e-mail), personal data is collected. Which data is collected in the case of a contact form can be seen from the respective contact form. This data is stored and used exclusively for the purpose of responding to your request or for contacting you and the associated technical administration. The legal basis for processing the data is our legitimate interest in responding to your request pursuant to Art. 6 (1) lit. f DSGVO. If your contact aims at the conclusion of a contract, the additional legal basis for the processing is Art. 6 (1) lit. b DSGVO. In the case of contact with the aim of concluding a contract, we reserve the right to conduct a credit check, see point 7. Your data will be deleted after final processing of your request, this is the case if it can be inferred from the circumstances that the matter concerned has been conclusively clarified and provided that there are no legal storage obligations to the contrary. We would like to ask you not to send us any sensitive data via the contact form. 

4.3 Booking appointments via Sendinblue on shopbetreuung.com or ecommerce-support.com

We offer you the opportunity to book appointments with us via the provider Sendinblue GmbH, Köpenicker Str. 126, 10179 Berlin, hereinafter referred to as "Brevo", using a booking form.
In order to book an appointment, you must agree to Brevo's privacy policy, which is linked in the respective appointment form.

 

5) Data processing when opening a customer account and for contract processing

Pursuant to Art. 6 para. 1 lit. b DGSVO, personal data will continue to be collected and processed if you provide it to us for the performance of a contract or when opening a customer account. Which data is collected can be seen from the respective input forms. Deletion of your customer account is possible at any time and can be done by sending a message to the above address of the person responsible. We store and use the data provided by you for the purpose of processing the contract. After complete processing of the contract or deletion of your customer account, your data will be blocked with regard to tax and commercial law retention periods and deleted after expiry of these periods, unless you have expressly consented to a further use of your data or a legally permitted further use of data was reserved by our side, about which we inform you accordingly below.  

Google Login
You can optionally choose to log in with Google (Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland) on the open customer account page. The corresponding function is only loaded and your IP address transmitted to Google after clicking on the “Log in with Google instead” button. You can find out exactly how Google Login works and what data is transmitted here: https://support.google.com/accounts/answer/12921417?hl=de

6) Use of your data for direct marketing

6.1 Subscription to our e-mail newsletter

If you register for our e-mail newsletter, we will regularly send you information about our offers. The only data required for sending the newsletter is your e-mail address. The provision of any other data is voluntary and will be used to address you personally. We use the so-called double opt-in procedure for sending the newsletter. This means that we will only send you an e-mail newsletter if you have expressly confirmed that you consent to the sending of newsletters. We will then send you a confirmation e-mail asking you to confirm that you wish to receive future newsletters by clicking on an appropriate link. By activating the confirmation link, you give us your consent for the use of your personal data in accordance with Art. 6 Para. 1 lit. a DSGVO.. When you register for the newsletter, we store your IP address entered by your Internet service provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your e-mail address at a later date. The data collected by us when you register for the newsletter is used exclusively for the purpose of addressing you in an advertising manner by way of the newsletter. You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a corresponding message to the responsible person named at the beginning. After unsubscribing, your e-mail address will be deleted from our newsletter distribution list immediately, unless you have expressly consented to further use of your data or we reserve the right to use your data in a way that goes beyond this, which is permitted by law and about which we inform you in this declaration.

6.2 Sending the e-mail newsletter to existing customers

If you have provided us with your e-mail address when purchasing goods or services, we reserve the right to regularly send you offers for similar goods or services, such as those already purchased, from our range by e-mail. In accordance with Section 7 (3) of the German Unfair Competition Act (UWG), we do not need to obtain your separate consent for this. In this respect, the data processing is carried out solely on the basis of our legitimate interest in personalized direct advertising in accordance with Art. 6 Para. 1 lit. f DSGVO. If you have initially objected to the use of your e-mail address for this purpose, no e-mails will be sent by us. You are entitled to object to the use of your e-mail address for the aforementioned advertising purpose at any time with effect for the future by notifying the responsible person named at the beginning. For this, you will only incur transmission costs according to the prime rates. After receipt of your objection, the use of your e-mail address for advertising purposes will cease immediately.

6.3 Newsletter dispatch via CleverReach

Our e-mail newsletters are sent via the technical service provider CleverReach GmbH & Co. KG, Mühlenstr. 43, 26180 Rastede (“CleverReach”), to whom we pass on the data you provided when registering for the newsletter. This transfer takes place in accordance with Art. 6 para. 1 lit. f GDPR and serves our legitimate interest in using an effective, secure and user-friendly newsletter system. The data you enter for the purpose of subscribing to the newsletter (e.g. email address) is stored on CleverReach's servers in Germany or Ireland. CleverReach uses this information to send and statistically analyze the newsletter on our behalf. There is no tracking within the newsletters and no analysis in this regard on our part. We have concluded an order processing contract with CleverReach, in which we oblige CleverReach to protect our customers' data and not to pass it on to third parties. You can read more information about CleverReach's data analysis here: https://www.cleverreach.com/de/funktionen/reporting-und-tracking/
You can view CleverReach's privacy policy here: https://www.cleverreach.com/de/datenschutz/.

6.4 Advertising by mail

On the basis of our legitimate interest in personalized direct advertising, we reserve the right to store your first and last name, your postal address and - insofar as we have received this additional information from you in the context of the contractual relationship - your title, academic degree, year of birth and your occupational, industry or business designation in accordance with Art. 6 (1) lit. f DSGVO and to use it to send you interesting offers and information about our products by mail. You can object to the storage and use of your data for this purpose at any time by sending a message to the person responsible.

7) Data processing for order processing

7.1 In order to process your order, we work together with the service provider(s) listed below, who support us in whole or in part in the execution of concluded contracts. Certain personal data is transmitted to these service providers in accordance with the following information. The personal data collected by us will be passed on to the transport company commissioned with the delivery as part of the contract processing, insofar as this is necessary for the delivery of the goods. We pass on your payment data to the commissioned credit institution within the scope of payment processing, insofar as this is necessary for payment processing. If payment service providers are used, we inform explicitly about this below. The legal basis for the transfer of data is here Art. 6 para. 1 lit. b DSGVO.

7.2 Use of payment service providers - Paypal
When paying via PayPal, credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "installment payment" via PayPal, we pass on your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal") as part of the payment processing. The transfer takes place in accordance with Art. 6 para. 1 lit. b DSGVO and only insofar as this is necessary for the payment processing. PayPal reserves the right to conduct a credit check for the payment methods credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "installment payment" via PayPal. For this purpose, your payment data may be passed on to credit agencies in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of PayPal's legitimate interest in determining your solvency. PayPal uses the result of the credit check with regard to the statistical probability of non-payment for the purpose of deciding on the provision of the respective payment method. The creditworthiness information may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, these have their basis in a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, but is not limited to, address data. For further information on data protection, including information on the credit agencies used, please refer to PayPal's privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for the contractual processing of payments.

7.3 Carrying out credit checks - Tesch mediafinanz GmbH
If we make advance payments (e.g. delivery on account), we reserve the right to carry out a credit check on the basis of mathematical-statistical procedures in order to protect our legitimate interest in determining the solvency of our customers. We transmit the personal data required for a credit check to the following service provider in accordance with Art. 6 Para. 1 lit. f DSGVO: Tesch mediafinanz GmbH, Weiße Breite 5, D-49084 Osnabrück. The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, these have their basis in a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, but is not limited to, address data. We use the result of the credit assessment with regard to the statistical probability of non-payment for the purpose of deciding on the establishment, implementation or termination of a contractual relationship. You can object to this processing of your data at any time by sending a message to the data controller or to the aforementioned credit agency. However, we may still be entitled to process your personal data if this is necessary for the contractual processing of payments.

8) Online-Marketing, Analysedienste

8.1. Use of affiliate programmes

Affiliate Program Lawyers Keller-Stoltenhoff, Keller GbR
We participate in the affiliate program of the lawyers Keller-Stoltenhoff, Keller GbR, Alter Messeplatz 2, 80339 Munich (hereinafter "ITK"). In this context, we have placed advertisements on our website as links that lead to offers on the website of ITK. ITK uses cookies, which are small text files that are stored on your terminal device to track the origin of clicks, orders, etc. generated via such links. Among other things, ITK can recognize that you have clicked the partner link on this website. This information is required for payment processing between us and ITK. Insofar as the information also contains personal data, the described processing is carried out on the basis of our legitimate financial interest in processing commission payments with ITK pursuant to Art. 6 (1) lit. f DSGVO. For more information on the use of data by ITK, please refer to the company's privacy policy: https://www.it-recht-kanzlei.de/datenschutz.php If you would like to block the evaluation of user behavior via cookies, you can set your browser so that you are informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general.

Affiliate Program CleverReach GmbH & Co. KG
We participate in the affiliate program of CleverReach GmbH & Co. KG,   Mühlenstr. 43, 26180 Rastede, (hereinafter "CleverReach"). In this context, we have placed advertisements on our website as links that lead to offers on the CleverReach website. CleverReach uses cookies, which are small text files that are stored on your terminal device to track the origin of clicks, orders, etc. generated via such links. Among other things, CleverReach can recognize that you have clicked the partner link on this website. This information is required for payment processing between us and CleverReach. Insofar as the information also contains personal data, the described processing is carried out on the basis of our legitimate financial interest in processing commission payments with CleverReach pursuant to Art. 6 (1) lit. f DSGVO. For more information on the use of data by CleverReach, please refer to the company's privacy policy: https://www.cleverreach.com/de/datenschutz/
If you would like to block the evaluation of user behavior via cookies, you can set your browser so that you are informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general.

Affiliate Program RedGecko GmbH
We participate in the affiliate program of RedGecko GmbH, Paul-Lincke-Ufer 20-22, 10999 Berlin, Germany (hereinafter "RedGecko"). In this context, we have placed advertisements on our website as links that lead to offers on the RedGecko website. RedGecko uses cookies, which are small text files placed on your terminal device to track the origin of clicks, orders, etc. generated through such links. Among other things, RedGecko can recognize that you have clicked the partner link on this website. This information is required for payment processing between us and RedGecko. If the information also contains personal data, the described processing is based on our legitimate financial interest in processing commission payments with RedGecko according to Art. 6 (1) lit. f DSGVO. For more information on data usage by RedGecko, please refer to the company's privacy policy: https://www.magnalister.com/de/datenschutz/
If you would like to block the evaluation of user behavior via cookies, you can set your browser so that you are informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general.

Affiliate program neuroflash
We participate in the affiliate program of neuroflash GmbH, Wulfsdorfer Weg 100, 22359 Hamburg, Germany (hereinafter "neuroflash"). In this context, we have placed advertisements on our website as links that lead to offers on the website of neuroflash. neuroflash uses cookies, which are small text files that are stored on your terminal device to track the origin of clicks, orders, etc. generated via such links. Among other things, neuroflasher can recognize that you have clicked the partner link on this website. This information is required for payment processing between us and neuroflash. Insofar as the information also contains personal data, the described processing is carried out on the basis of our legitimate financial interest in processing commission payments with neuroflash in accordance with Art. 6 Para. 1 lit. f DSGVO. For further information on data usage by Magnalister, please refer to the company's privacy policy: https://neuroflash.com/de/datenschutz
If you would like to block the evaluation of user behavior via cookies, you can set your browser so that you are informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general.

8.2 Analysis services

Our shopbetreuung.com website linked from here uses Google Analytics 4, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), which enables your use of our website to be analyzed.

By default, Google Analytics sets 4 cookies when you visit the website, which are stored as small text modules on your terminal device and collect certain information. The scope of this information also includes your IP address, which is, however, shortened by Google by the last digits in order to exclude a direct personal reference.

The information is transferred to Google servers and processed there. In the process, transfers to Google LLC, based in the USA, are also possible.

Google uses the collected information on our behalf to evaluate your use of the website, to compile reports on website activity for us and to provide other services related to website activity and internet usage. The IP address transmitted and shortened by your browser as part of Google Analytics will not be merged with other data from Google. The data collected in the context of the use of Google Analytics 4 will be stored for a period of two months and then deleted.

All processing described above, in particular the setting of cookies on the end device used, will only take place if you have given us your express consent for this in accordance with Art. 6 Para. 1 lit. a DSGVO.
Without your consent, Google Analytics 4 will not be used during your visit to the site. You can revoke your consent at any time with effect for the future. To exercise your right of revocation, please deactivate this service via the "Cookie Consent Tool" provided on the website.

We have concluded an order processing agreement with Google, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.
For the transfer of data to the USA, Google invokes standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.
Further legal information on Google Analytics 4, including a copy of the aforementioned standard contractual clauses, can be found at https://policies.google.com/privacy?hl=de&gl=de and at https://policies.google.com/technologies/partner-sites

Demographic characteristics
Google Analytics 4 uses the special function “demographic characteristics” and can use it to create statistics that make statements about the age, gender and interests of site visitors. This is done by analyzing advertising and information from third-party providers. This allows target groups to be identified for marketing activities. However, the data collected cannot be assigned to a specific person and is deleted after being stored for a period of two months.

Google Signals
As an extension to Google Analytics 4, Google Signals can be used on this website to generate cross-device reports. If you have activated personalized ads and linked your devices to your Google account, Google may, subject to your consent to the use of Google Analytics in accordance with Art. 6 para. 1 lit. a GDPR, analyze your usage behavior across devices and create database models, including cross-device conversions. We do not receive any personal data from Google, only statistics. If you wish to stop the cross-device analysis, you can deactivate the “Personalized advertising” function in the settings of your Google account. To do this, follow the instructions on this page: https://support.google.com/ads/answer/2662922?hl=de You can find more information about Google Signals at the following link: https://support.google.com/analytics/answer/7532985?hl=de https://support.google.com/ads/answer/2662922?hl=de Weitere Informationen zu Google Signals finden Sie unter folgendem Link: https://support.google.com/analytics/answer/7532985?hl=de

UserIDs
As an extension to Google Analytics 4, the “UserIDs” function can be used on this website. If you have consented to the use of Google Analytics 4 in accordance with Art. 6 para. 1 lit. a GDPR, have set up an account on this website and log in with this account on different devices, your activities, including conversions, can be analyzed across devices.

Google Tag Manager
The linked websites shopbetreuung.com and ecommerce-support.com use the “Google Tag Manager”, a service of the following provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: “Google”).
Google Tag Manager provides a technical basis for bundling various web applications, including tracking and analysis services, and for calibrating, controlling and linking them to conditions via a uniform user interface. Google Tag Manager itself does not store or read any information on user devices. The service also does not carry out any independent data analyses. However, Google Tag Manager transmits your IP address to Google when you access a page and may store it there. Transmission to servers of Google LLC. in the USA is possible.
This processing will only be carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. Without this consent, Google Tag Manager will not be used during your visit to our website. You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the “cookie consent tool” provided on the website.
We have concluded an order processing contract with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.
For data transfers to the USA, the provider has signed up to the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

Cookie-Consent-Tool

Our website shopbetreuung.com, which is linked from here, uses its own so-called “cookie consent tool” to obtain effective user consent for cookies and cookie-based applications that require consent. The “cookie consent tool” is displayed to users when they access the website in the form of an interactive user interface, on which consent for certain cookies and/or cookie-based applications can be given by ticking a box. By using the tool, all cookies/services requiring consent are only loaded if the respective user gives their consent by ticking the appropriate box. This ensures that such cookies are only set on the user's end device if consent has been granted.

The tool sets technically necessary cookies to save your cookie preferences. Personal user data is not processed in this process.

If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning or logging cookie settings, this is done in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in legally compliant, user-specific and user-friendly consent management for cookies and thus in a legally compliant design of our website.

Another legal basis for the processing is Art. 6 para. 1 lit. c GDPR. As the controller, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent.

Further information on the setting options of the cookie consent tool can be found directly in the corresponding user interface on our website.

Google Ads Conversion-Tracking

The from here linked website website shopbetreuung.com and ecommerce-support.com uses the online advertising program “Google Ads” and, as part of Google Ads, the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). We use Google Ads to draw attention to our attractive offers on external websites with the help of advertising material (so-called Google Adwords). We can determine how successful the individual advertising measures are in relation to the advertising campaign data. Our aim is to show you advertising that is of interest to you, to make our website more interesting for you and to achieve a fair calculation of the advertising costs incurred.

The conversion tracking cookie is set when a user clicks on an ad placed by Google. Cookies are small text files that are stored on your end device. These cookies generally lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies can therefore not be tracked via the websites of Google Ads customers. The information collected using the conversion cookie is used to generate conversion statistics for Google Ads customers who have opted for conversion tracking. Customers are told the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified. As part of the use of Google Ads, personal data may also be transmitted to the servers of Google LLC. in the USA.

Details on the processing triggered by Google Ads Conversion Tracking and how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites

All processing described above, in particular the setting of cookies for reading information on the terminal device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the “cookie consent tool” provided on the website.

You can also permanently object to the setting of cookies by Google Ads Conversion Tracking by downloading and installing the browser plug-in from Google available at the following link https://www.google.com/settings/ads/plugin?hl=de
https://www.google.com/settings/ads/plugin?hl=de

Please note that you may not be able to use certain functions of this website, or only to a limited extent, if you have deactivated the use of cookies.
Google's privacy policy can be viewed here: https://www.google.de/policies/privacy/

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision by the European Commission.

 

9) Rights of the data subject

9.1 The applicable data protection law grants you comprehensive data subject rights (rights of access and intervention) vis-à-vis the controller with regard to the processing of your personal data, which we inform you about below:

  • Right to information pursuant to Art. 15 DSGVO: You have in particular the right to information about your personal data processed by us, the processing purposes, the categories of personal data processed, the recipients or categories of recipients to whom your data have been or will be disclosed, the planned storage period or criteria for determining the storage period. the criteria for determining the storage period, the existence of a right to rectification, erasure, restriction of processing, objection to processing, complaint to a supervisory authority, the origin of your data if it has not been collected from you by us, the existence of automated decision-making, including profiling, and, if applicable, meaningful information about the logic involved and the scope and intended effects of such processing that concern you, as well as your right to be informed about what guarantees exist in accordance with Art. 46 DSGVO when your data is transferred to third countries;
  • Right to rectification pursuant to Art. 16 DSGVO: You have a right to the immediate rectification of any incorrect data relating to you and/or completion of any incomplete data stored by us;
  • Right to erasure pursuant to Art. 17 DSGVO: You have the right to request the erasure of your personal data if the requirements of Art. 17 (1) DSGVO are met. However, this right does not exist in particular if the processing is necessary for the exercise of the right to freedom of expression and information, for compliance with a legal obligation, for reasons of public interest or for the assertion, exercise or defense of legal claims;
  • Right to restriction of processing pursuant to Art. 18 DSGVO: You have the right to request the restriction of the processing of your personal data as long as the accuracy of your data, which you dispute, is being verified, if you refuse the deletion of your data due to unlawful data processing and instead request the restriction of the processing of your data, if you require your data for the assertion, exercise or defense of legal claims after we no longer need this data after the purpose has been achieved, or if you have lodged an objection for reasons relating to your particular situation as long as it has not yet been determined whether our legitimate grounds prevail;
  • Right to information pursuant to Art. 19 DSGVO: If you have asserted the right to rectification, erasure or restriction of processing against the controller, the controller is obliged to inform all recipients to whom the personal data concerning you have been disclosed of this rectification or erasure of the data or restriction of processing, unless this proves impossible or involves a disproportionate effort. You have the right to be informed about these recipients.
  • Right to data portability pursuant to Art. 20 DSGVO: You have the right to receive your personal data that you have provided to us in a structured, common and machine-readable format or to request that it be transferred to another controller, insofar as this is technically feasible;
  • Right to revoke consent granted in accordance with Art. 7 (3) DSGVO: You have the right to revoke consent to the processing of data once granted at any time with effect for the future. In the event of revocation, we will immediately delete the data concerned, unless further processing can be based on a legal basis for processing without consent. The revocation of consent shall not affect the lawfulness of the processing carried out on the basis of the consent until the revocation;
  • Right to lodge a complaint pursuant to Art. 77 GDPR: If you consider that the processing of personal data concerning you infringes the GDPR, you have - without prejudice to any other administrative or judicial remedy - the right to lodge a complaint with a supervisory authority, in particular in the Member State of your residence, workplace or the place of the alleged infringement.

9.2RIGHT OF OBJECTION

IF WE PROCESS YOUR PERSONAL DATA IN THE CONTEXT OF A BALANCING OF INTERESTS ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE ON GROUNDS ARISING FROM YOUR PARTICULAR SITUATION.
IF YOU MAKE USE OF YOUR RIGHT OF OBJECTION, WE WILL TERMINATE THE PROCESSING OF THE DATA CONCERNED.. HOWEVER, WE RESERVE THE RIGHT TO FURTHER PROCESS YOUR PERSONAL DATA IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES THE PURPOSE OF ASSERTING, EXERCISING OR DEFENDING LEGAL CLAIMS.

IF WE PROCESS YOUR PERSONAL DATA FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR SUCH MARKETING. YOU MAY EXERCISE THE RIGHT TO OBJECT AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

10) Duration of the storage of personal data

The duration of the storage of personal data is determined by the respective statutory retention period (e.g. retention periods under commercial and tax law). After expiry of the period, the corresponding data is routinely deleted, provided that it is no longer required for the fulfillment or initiation of the contract and/or there is no legitimate interest on our part to continue storing it.

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