Privacy and data protection

CONTENTS

I. Personal notes on our work

II. privacy policy

I. Personal notes on our work

Work better with safety

Shortcut: are you looking for our password transfer system? You find it here.

How we work:

We take your privacy very seriously at Fishnet Services. Access data to third-party store systems, Pay Pal accounts, admin areas: we know our responsibility.
You have the possibility to store your FTP data as well as the access data to your store in our system "PrivateBin" and to send us an encrypted link. Clicking on the link by us then shows us the access data and destroys the associated data record in the background, so that this can be used only once.

All accesses are encrypted with Keepersecurity, a password tool that rightly won 1st place at Stiftung Warentest in January 2020.
All data is classified by security level: Staff, Department Management, Management.

Example: your store access can have the security level "staff", your provider access "department management" and your PayPal account "management". You can influence which data should be stored on which security level. The higher the security level, the less people can work with it (this can also mean: your orders have a longer processing time).

It goes without saying, but we'll mention it here anyway: as your store supervisor, we receive information about you, your company or your customers that is absolutely confidential. We only see this data on your behalf or if your order requires it; we store and process this data only on your behalf, and treat all data absolutely confidentially. Within the company we work with different security levels, i.e. passwords to Paypal for example end up in a higher security level than accesses to your blog.
You can - and even should - create separate accesses to your systems for us, which you can delete again after successful completion of the order (unless, of course, you want us to act spontaneously on demand on a regular basis...)

Read more tips here about the Topic. Of course, you will also receive a data processing agreement from us according to DSGVO.

References / Backlinks:
Also for your benefit, we name you on our website in the sections "Current Projects", "Clients" and possibly "References" and set a so-called backlink to your website. This is actually only advantageous for you; however, if you have any concerns, an informal e-mail is sufficient and we will immediately remove all references to our business relationship from our website.

That was the personal part. The official legal information follows. Note: this English translation is only a friendly service on our part. In case of doubt, the original German text always applies.

II. privacy policy

1) Information on the collection of personal data and contact details of the person responsible.

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we inform you about the handling of your personal data when using our website. Personal data is any data with which you can be personally identified.

1.2 Verantwortlicher für die Datenverarbeitung auf dieser Website im Sinne der Datenschutz-Grundverordnung (DSGVO) ist Karsten Geyer, Fishnet Services, Am Sandtorkai 39, 20457 Hamburg, Deutschland, Tel.: +49 (0) 40-254133690  Fax: +49 (0) 40-254133699, E-Mail: support@fishnet-services.com. Der für die Verarbeitung von personenbezogenen Daten Verantwortliche ist diejenige natürliche oder juristische Person, die allein oder gemeinsam mit anderen über die Zwecke und Mittel der Verarbeitung von personenbezogenen Daten entscheidet.

1.3 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to the person responsible). You can recognize an encrypted connection by the string "https://" and the lock symbol in your browser line.

2) Data collection when visiting our website

During the mere informational use of our website, i.e. if you do not register or otherwise transmit information to us, we only collect data that your browser transmits to our server (so-called "server log files"). When you call up our website, we collect the following data, which is technically necessary for us to display the website to you:

• Our visited website
• Date and time at the time of access
• Amount of data sent in bytes
• Source/reference from which you reached the page
• Browser used
• Operating system used
• IP address used in anonymized form

The processing is carried out in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of our legitimate interest in improving the stability and functionality of our website. A transfer or other use of the data does not take place. However, we reserve the right to check the server log files retrospectively if there are concrete indications of illegal use.

3) Cookies

3.1 Cookies in general
In order to make visiting our website more attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your terminal device. Some of the cookies we use are deleted after the end of the browser session, i.e. after you close your browser (so-called session cookies). Other cookies remain on your end device and enable us or our partner companies (third-party cookies) to recognize your browser on your next visit (persistent cookies). If cookies are set, they collect and process certain user information such as browser and location data and IP address values to an individual extent. Persistent cookies are automatically deleted after a specified period of time, which may vary depending on the cookie.
In part, the cookies serve to simplify the ordering process by storing settings (e.g. remembering the contents of a virtual shopping cart for a later visit to the website). Insofar as personal data is also processed by individual cookies implemented by us, the processing is carried out in accordance with Art. 6 Para. 1 lit. b DSGVO either for the execution of the contract or in accordance with Art. 6 Para. 1 lit. f DSGVO to protect our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the page visit.
We may work with advertising partners who help us to make our website more interesting for you. For this purpose, cookies from partner companies are also stored on your hard drive when you visit our website (third-party cookies). If we cooperate with aforementioned advertising partners, you will be informed individually and separately about the use of such cookies and the scope of the information collected in each case within the paragraphs below. Please note that you can set your browser so that you are informed about the setting of cookies and can decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general.
Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find this for each browser using the following links as examples: Internet Explorer: https://windows.microsoft.com/de-DE/windows-vista/Block-or-allow-cookies Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen Chrome: https://support.google.com/chrome/bin/answer.py?hl=de&hlrm=en&answer=95647 Safari: https://support.apple.com/de-de/guide/safari/sfri11471/mac Opera: https://help.opera.com/de/latest/web-preferences/ Please note that if you do not accept cookies, the functionality of our website may be limited.

4) Contacting

4.1 Via the contact form
When contacting us (e.g. via contact form or e-mail), personal data is collected. Which data is collected in the case of a contact form can be seen from the respective contact form. This data is stored and used exclusively for the purpose of responding to your request or for contacting you and the associated technical administration. The legal basis for processing the data is our legitimate interest in responding to your request pursuant to Art. 6 (1) lit. f DSGVO. If your contact aims at the conclusion of a contract, the additional legal basis for the processing is Art. 6 (1) lit. b DSGVO. In the case of contact with the aim of concluding a contract, we reserve the right to conduct a credit check, see point 7. Your data will be deleted after final processing of your request, this is the case if it can be inferred from the circumstances that the matter concerned has been conclusively clarified and provided that there are no legal storage obligations to the contrary. We would like to ask you not to send us any sensitive data via the contact form.

4.2 Via Whatsapp Business

- not applicable since 1.1.2024 - 

4.3 Booking appointments via Sendinblue

We offer you the possibility to book appointments with us via the provider Sendinblue GmbH, Köpenicker Str. 126, 10179 Berlin, hereinafter "Sendinblue", using a booking form.
To book an appointment, you must agree to Sendinblue's privacy policy, which is linked in the respective appointment form.

5) Data processing when opening a customer account and for contract processing

Concerns our Shopbetreuung.com page: Pursuant to Art. 6 (1) lit. b DGSVO, personal data will continue to be collected and processed if you provide it to us for the performance of a contract or when opening a customer account. Which data is collected can be seen from the respective input forms. Deletion of your customer account is possible at any time and can be done by sending a message to the above address of the person responsible. We store and use the data provided by you for the purpose of processing the contract. After complete processing of the contract or deletion of your customer account, your data will be blocked with regard to tax and commercial law retention periods and deleted after expiry of these periods, unless you have expressly consented to a further use of your data or a legally permitted further use of data was reserved by our side, about which we inform you accordingly below.

6) Use of your data for direct marketing

6.1 Subscription to our e-mail newsletter

If you subscribe to our e-mail newsletter, we will send you information about our offers on a regular basis. Mandatory information for sending the newsletter is only your e-mail address. The provision of any other data is voluntary and will be used to address you personally. For sending the newsletter we use the so-called double opt-in procedure. This means that we will only send you an e-mail newsletter if you have expressly confirmed that you consent to the sending of newsletters. We will then send you a confirmation e-mail asking you to confirm that you wish to receive future newsletters by clicking on an appropriate link. By activating the confirmation link, you give us your consent for the use of your personal data in accordance with Art. 6 (1) lit. a DSGVO. When you register for the newsletter, we store your IP address entered by your Internet service provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your e-mail address at a later date. The data collected by us when you register for the newsletter is used exclusively for the purpose of addressing you in an advertising manner by way of the newsletter. You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a corresponding message to the person responsible mentioned at the beginning. After unsubscribing, your e-mail address will be deleted from our newsletter distribution list immediately, unless you have expressly consented to further use of your data or we reserve the right to use your data in a manner that goes beyond this, which is permitted by law and about which we inform you in this declaration.

6.2 Sending the e-mail newsletter to existing customers

If you have provided us with your e-mail address when purchasing goods or services, we reserve the right to regularly send you offers for similar goods or services, such as those already purchased, from our range by e-mail. In accordance with Section 7 (3) of the German Unfair Competition Act (UWG), we do not need to obtain your separate consent for this. In this respect, the data processing is carried out solely on the basis of our legitimate interest in personalized direct advertising in accordance with Art. 6 Para. 1 lit. f DSGVO. If you have initially objected to the use of your e-mail address for this purpose, no e-mails will be sent by us. You are entitled to object to the use of your e-mail address for the aforementioned advertising purpose at any time with effect for the future by notifying the responsible person named at the beginning. For this, you will only incur transmission costs according to the prime rates. After receipt of your objection, the use of your e-mail address for advertising purposes will cease immediately.

6.3 Newsletter dispatch via CleverReach

Our e-mail newsletters are sent via the technical service provider CleverReach GmbH & Co. KG, Mühlenstr. 43, 26180 Rastede ("CleverReach"), to whom we pass on the data you provided when registering for the newsletter. This transfer takes place in accordance with Art. 6 Para. 1 lit. f DSGVO and serves our legitimate interest in using an effective advertising, secure and user-friendly newsletter system. The data you enter for the purpose of receiving newsletters (e.g. email address) is stored on CleverReach's servers in Germany or Ireland. CleverReach uses this information to send and statistically evaluate the newsletters on our behalf. For the evaluation, the sent e-mails contain so-called web beacons or tracking pixels, which are single-pixel image files stored on our website. This makes it possible to determine whether a newsletter message has been opened and which links, if any, have been clicked on. With the help of so-called conversion tracking, it can also be analyzed whether a predefined action (e.g. purchase of a product on our website) has taken place after clicking on the link in the newsletter. In addition, technical information is collected (e.g. time of retrieval, IP address, browser type and operating system). The data is collected exclusively pseudonymously and is not linked to your other personal data, a direct personal reference is excluded. This data is used exclusively for the statistical analysis of newsletter campaigns. The results of these analyses can be used to better adapt future newsletters to the interests of the recipients. If you wish to object to the data analysis for statistical evaluation purposes, you must unsubscribe from the newsletter. We have concluded an order processing agreement with CleverReach, in which we oblige CleverReach to protect our customers' data and not to pass it on to third parties. You can read more information about CleverReach's data analysis here: https://www.cleverreach.com/de/funktionen/reporting-und-tracking/ You can view CleverReach's privacy policy here: https://www.cleverreach.com/de/datenschutz/.

6.4 Advertising by mail

On the basis of our legitimate interest in personalized direct advertising, we reserve the right to store your first and last name, your postal address and - insofar as we have received this additional information from you in the context of the contractual relationship - your title, academic degree, year of birth and your occupational, industry or business designation in accordance with Art. 6 (1) lit. f DSGVO and to use it to send you interesting offers and information about our products by mail. You can object to the storage and use of your data for this purpose at any time by sending a message to the person responsible.

7) Data processing for order processing

7.1 In order to process your order, we work together with the service provider(s) listed below, who support us in whole or in part in the execution of concluded contracts. Certain personal data is transmitted to these service providers in accordance with the following information. The personal data collected by us will be passed on to the transport company commissioned with the delivery as part of the contract processing, insofar as this is necessary for the delivery of the goods. We pass on your payment data to the commissioned credit institution within the scope of payment processing, insofar as this is necessary for payment processing. If payment service providers are used, we inform explicitly about this below. The legal basis for the transfer of data is here Art. 6 para. 1 lit. b DSGVO.

7.2 Use of payment service providers - Paypal
When paying via PayPal, credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "installment payment" via PayPal, we pass on your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal") as part of the payment processing. The transfer takes place in accordance with Art. 6 para. 1 lit. b DSGVO and only insofar as this is necessary for the payment processing. PayPal reserves the right to conduct a credit check for the payment methods credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "installment payment" via PayPal. For this purpose, your payment data may be passed on to credit agencies in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of PayPal's legitimate interest in determining your solvency. PayPal uses the result of the credit check with regard to the statistical probability of non-payment for the purpose of deciding on the provision of the respective payment method. The creditworthiness information may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, these have their basis in a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, but is not limited to, address data. For further information on data protection, including information on the credit agencies used, please refer to PayPal's privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for the contractual processing of payments.

7.3 Performance of credit checks - Tesch mediafinanz GmbH
If we make advance payments (e.g. delivery on account), we reserve the right to carry out a credit check on the basis of mathematical-statistical procedures in order to protect our legitimate interest in determining the solvency of our customers. We transmit the personal data required for a credit check to the following service provider in accordance with Art. 6 Para. 1 lit. f DSGVO: Tesch mediafinanz GmbH, Weiße Breite 5, D-49084 Osnabrück. The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, these have their basis in a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, but is not limited to, address data. We use the result of the credit assessment with regard to the statistical probability of non-payment for the purpose of deciding on the establishment, implementation or termination of a contractual relationship. You can object to this processing of your data at any time by sending a message to the data controller or to the aforementioned credit agency. However, we may still be entitled to process your personal data if this is necessary for the contractual processing of payments.

8) Online marketing, analytics services

8.1 Use of Affiliate Programs
Affiliate Program Lawyers Keller-Stoltenhoff, Keller GbR
We participate in the affiliate program of the lawyers Keller-Stoltenhoff, Keller GbR, Alter Messeplatz 2, 80339 Munich (hereinafter "ITK"). In this context, we have placed advertisements on our website as links that lead to offers on the website of ITK. ITK uses cookies, which are small text files that are stored on your terminal device to track the origin of clicks, orders, etc. generated via such links. Among other things, ITK can recognize that you have clicked the partner link on this website. This information is required for payment processing between us and ITK. Insofar as the information also contains personal data, the described processing is carried out on the basis of our legitimate financial interest in processing commission payments with ITK pursuant to Art. 6 (1) lit. f DSGVO. For more information on the use of data by ITK, please refer to the company's privacy policy: https://www.it-recht-kanzlei.de/datenschutz.php If you would like to block the evaluation of user behavior via cookies, you can set your browser so that you are informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general.
Affiliate Program CleverReach GmbH & Co. KG
We participate in the affiliate program of CleverReach GmbH & Co. KG,   Mühlenstr. 43, 26180 Rastede, (hereinafter "CleverReach"). In this context, we have placed advertisements on our website as links that lead to offers on the CleverReach website. CleverReach uses cookies, which are small text files that are stored on your terminal device to track the origin of clicks, orders, etc. generated via such links. Among other things, CleverReach can recognize that you have clicked the partner link on this website. This information is required for payment processing between us and CleverReach. Insofar as the information also contains personal data, the described processing is carried out on the basis of our legitimate financial interest in processing commission payments with CleverReach pursuant to Art. 6 (1) lit. f DSGVO. For more information on the use of data by CleverReach, please refer to the company's privacy policy: https://www.cleverreach.com/de/datenschutz/
If you would like to block the evaluation of user behavior via cookies, you can set your browser so that you are informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general.

Affiliate Program RedGecko GmbH
We participate in the affiliate program of RedGecko GmbH, Paul-Lincke-Ufer 20-22, 10999 Berlin, Germany (hereinafter "RedGecko"). In this context, we have placed advertisements on our website as links that lead to offers on the RedGecko website. RedGecko uses cookies, which are small text files placed on your terminal device to track the origin of clicks, orders, etc. generated through such links. Among other things, RedGecko can recognize that you have clicked the partner link on this website. This information is required for payment processing between us and RedGecko. If the information also contains personal data, the described processing is based on our legitimate financial interest in processing commission payments with RedGecko according to Art. 6 (1) lit. f DSGVO. For more information on data usage by RedGecko, please refer to the company's privacy policy: https://www.magnalister.com/de/datenschutz/
If you would like to block the evaluation of user behavior via cookies, you can set your browser so that you are informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general.

Affiliate program neuroflash
We participate in the affiliate program of neuroflash GmbH, Wulfsdorfer Weg 100, 22359 Hamburg, Germany (hereinafter "neuroflash"). In this context, we have placed advertisements on our website as links that lead to offers on the website of neuroflash. neuroflash uses cookies, which are small text files that are stored on your terminal device to track the origin of clicks, orders, etc. generated via such links. Among other things, neuroflasher can recognize that you have clicked the partner link on this website. This information is required for payment processing between us and neuroflash. Insofar as the information also contains personal data, the described processing is carried out on the basis of our legitimate financial interest in processing commission payments with neuroflash in accordance with Art. 6 Para. 1 lit. f DSGVO. For further information on data usage by Magnalister, please refer to the company's privacy policy: https://neuroflash.com/de/datenschutz
If you would like to block the evaluation of user behavior via cookies, you can set your browser so that you are informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general.

8.2 Analysis services
Our website shopbetreuung.com linked from here uses Google (Universal) Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google (Universal) Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States.
This website uses Google (Universal) Analytics exclusively with the extension "_anonymizeIp()", which ensures an anonymization of the IP address by shortening and excludes a direct personal reference. Through the extension, your IP address is shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google LLC.server in the USA and shortened there. On our behalf, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage. In this context, the IP address transmitted by your browser as part of Google (Universal) Analytics will not be merged with other Google data.
Google Analytics also enables the creation of statistics with statements about the age, gender and interests of site visitors on the basis of an evaluation of interest-based advertising and with the inclusion of third-party information via a special function, the so-called "demographic characteristics". This allows the definition and differentiation of user groups of the website for the purpose of targeting marketing measures. However, data records collected via the "demographic characteristics" cannot be assigned to a specific person.
Details about the processing triggered by Google Analytics and Google's handling of data from websites can be found here: https://policies.google.com/technologies/partner-sites
All processing described above, in particular the setting of Google Analytics cookies for the reading of information on the end device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 (1) a DSGVO. Without this consent, Google Analytics will not be used during your visit to the site.
You can revoke your given consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website. We have concluded an order processing agreement with Google for the use of Google Analytics, which obliges Google to protect the data of our site visitors and not to pass it on to third parties.
For the transfer of data from the EU to the USA, Google refers to so-called standard data protection clauses of the European Commission, which are intended to ensure compliance with the European level of data protection in the USA.
You can find more information about Google (Universal) Analytics here: https://policies.google.com/privacy?hl=de&gl=de

9) Rights of the data subject

9.1 The applicable data protection law grants you comprehensive data subject rights (rights of access and intervention) vis-à-vis the controller with regard to the processing of your personal data, which we inform you about below:

• Right to information pursuant to Art. 15 DSGVO: You have in particular the right to information about your personal data processed by us, the processing purposes, the categories of personal data processed, the recipients or categories of recipients to whom your data have been or will be disclosed, the planned storage period or criteria for determining the storage period. the criteria for determining the storage period, the existence of a right to rectification, erasure, restriction of processing, objection to processing, complaint to a supervisory authority, the origin of your data if it has not been collected from you by us, the existence of automated decision-making, including profiling, and, if applicable, meaningful information about the logic involved and the scope and intended effects of such processing that concern you, as well as your right to be informed about what guarantees exist in accordance with Art. 46 DSGVO when your data is transferred to third countries;
• Right to rectification pursuant to Art. 16 DSGVO: You have a right to the immediate rectification of any incorrect data relating to you and/or completion of any incomplete data stored by us;
• Right to erasure pursuant to Art. 17 DSGVO: You have the right to request the erasure of your personal data if the requirements of Art. 17 (1) DSGVO are met. However, this right does not exist in particular if the processing is necessary for the exercise of the right to freedom of expression and information, for compliance with a legal obligation, for reasons of public interest or for the assertion, exercise or defense of legal claims;
• Right to restriction of processing pursuant to Art. 18 DSGVO: You have the right to request the restriction of the processing of your personal data as long as the accuracy of your data, which you dispute, is being verified, if you refuse the deletion of your data due to unlawful data processing and instead request the restriction of the processing of your data, if you require your data for the assertion, exercise or defense of legal claims after we no longer need this data after the purpose has been achieved, or if you have lodged an objection for reasons relating to your particular situation as long as it has not yet been determined whether our legitimate grounds prevail;
• Right to information pursuant to Art. 19 DSGVO: If you have asserted the right to rectification, erasure or restriction of processing against the controller, the controller is obliged to inform all recipients to whom the personal data concerning you have been disclosed of this rectification or erasure of the data or restriction of processing, unless this proves impossible or involves a disproportionate effort. You have the right to be informed about these recipients.
• Right to data portability pursuant to Art. 20 DSGVO: You have the right to receive your personal data that you have provided to us in a structured, common and machine-readable format or to request that it be transferred to another controller, insofar as this is technically feasible;
• Right to revoke consent granted in accordance with Art. 7 (3) DSGVO: You have the right to revoke consent to the processing of data once granted at any time with effect for the future. In the event of revocation, we will immediately delete the data concerned, unless further processing can be based on a legal basis for processing without consent. The revocation of consent shall not affect the lawfulness of the processing carried out on the basis of the consent until the revocation;
• Right to lodge a complaint pursuant to Art. 77 GDPR: If you consider that the processing of personal data concerning you infringes the GDPR, you have - without prejudice to any other administrative or judicial remedy - the right to lodge a complaint with a supervisory authority, in particular in the Member State of your residence, workplace or the place of the alleged infringement.

9.2 RIGHT OF OBJECTION IF WE PROCESS YOUR PERSONAL DATA WITHIN THE FRAMEWORK OF A BALANCING OF INTERESTS ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE AT ANY TIME FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION. IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO CONTINUE PROCESSING IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING IS FOR THE PURPOSE OF ASSERTING, EXERCISING OR DEFENDING LEGAL CLAIMS. IF WE PROCESS YOUR PERSONAL DATA FOR THE PURPOSES OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSES OF SUCH MARKETING. YOU MAY EXERCISE THE OBJECTION AS DESCRIBED ABOVE. IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

10) Duration of the storage of personal data

The duration of the storage of personal data is determined by the respective statutory retention period (e.g. retention periods under commercial and tax law). After expiry of the period, the corresponding data is routinely deleted, provided that it is no longer required for the fulfillment or initiation of the contract and/or there is no legitimate interest on our part to continue storing it.